Maestro website
Digital / Strategy / Design
Mandate
Maestro asked the Agence to rethink their digital ecosystem to give them a leading image in the field, in a similar way to the big tech companies. We managed to unify the customer experience across different products, which visually translates into an inspiring, clear and user-friendly result.
Achievement
Very modern, this site uses new trends in web marketing to create an impact, for example through videos and testimonials. To ensure success, we studied and analyzed the competitors’ sites, defined the personas and carried out a complete redesign of the tree structure in order to optimize navigation. In order to achieve an efficient, simple and engaging result, we also redesigned the way of writing the site texts and added calls to action to stimulate potential customers and increase conversions. The site is obviously also optimized for search engines, phones and tablets in addition to being bilingual.