Verger Enchanté
Strategy / Design
Mandate
The agency’s mandate was to promote the company to new clients and businesses. The agency suggested creating the Verger Enchanté Foundation to build a strong brand image committed to promoting its vision: providing and promoting a healthy future. The Verger Enchanté Foundation changed its look by creating three product categories: Pommes Enchantées, Mini Verger and Verger Magique. Each has a specific mission.
Achievements
Bob Henry created the logos for the foundation and its products. All feature colours found in nature and apples. An icon of an apple is found in each logo. The stars in the logos add a magical quality. The dynamism, evolution and balance between the logos are in harmony with the foundation’s unique and innovative mission.